Adopting rigor in Service Design research

Bas co-authored the paper “Thinking and Doing Ethnography in Service Design” with Fabian Segelström and Stefan Holmlid of Linköping University in Sweden for the IASDR 2009 conference in Seoul, 18-22 Oct. Unfortunately we can’t be there ourselves, but we will post the paper in our publications section immediately after the conference. Our paper is presented in the session “Adopting rigor in Service Design Research” on Monday morning. The conference has a strong program with friends from TU Delft, Nokia Design and sedes research giving tutorials.